Fashionkind
+$1.2M
Revenue Growth in 12 Months
3.2X
ROAS
250%+
Increase in New Customer Cohort Revenue
Services Provided
Fashionkind, a luxury online retailer, showcases sustainable designs from underrepresented global designers.
The Situation
Fashionkind’s diverse product mix made it challenging to identify which collections and brands could anchor its growth. A lack of focus impeded the retailer's ability to scale effectively.
The brand needed a cohesive strategy to scale its multi-brand offering while maintaining its commitment to sustainability.
+$1.2M
Revenue Growth in 12 Months
3.2X
ROAS
250%+
Increase in New Customer Cohort Revenue
How We Did It
Identifying Hero Products and Brands
Pinpointed key products that drove engagement and conversions, focusing campaigns around these successes.
Scaling Meta Ads
Leveraged insights to scale ad spend efficiently, supporting growth in high-performing categories.
Optimizing Performance Marketing Channels
Maintained a consistent ROAS while expanding into new product categories and partnerships.
The Results
Through a focused performance marketing strategy, Veicolo helped Fashionkind unlock scalable growth by identifying the products and designer collections that resonated most with customers.
By centering campaigns around these high-performing items and strategically scaling Meta ads, the brand achieved over $1.2M in revenue growth within 12 months, maintained a strong 3.2X return on ad spend (ROAS), and increased new customer cohort revenue by more than 250%, creating a clear path for sustainable expansion while staying true to its mission of supporting global, sustainable designers.
Our case studies showcase Veicolo’s ability to transform marketing into a powerful engine for sustainable growth. From strategic creative testing to financial projections, we combine industry expertise with actionable insights to ensure every campaign drives measurable success.
