Brand & Site Audit

From UX heatmaps to navigation flows, we help you turn clicks into conversions. With the analysis of every touchpoint across your site, we pinpoint leaks in performance and resolve them.

Clarity, Conversion, and Customer Flow

Our audit process goes beyond surface-level issues—we use heatmap analysis to reveal real-time user behavior, identifying UX blockers that traditional tools miss. From optimizing high-friction checkout steps to evaluating the appeal of your digital storefront through visual merchandising audits, we focus on the moments that matter.

We also dig into your site navigation and path-to-purchase journeys to ensure they’re intuitive, fast, and built for the way fashion customers shop. Whether you’re losing users in cluttered menus or your product pages aren’t converting, we give you the insight and action plan to improve site usability, reduce drop-offs, and elevate brand trust.

Paid Media Ads Built to Convert

Our Brand & Site Audit Services

From visual identity audits to campaign storyboarding, we align every creative decision with your brand vision and business goals.

Platform-Native Fashion Ads

UX Heatmap Analysis

Visual insights into how users interact with your pages—what they click, ignore, or abandon—so we can pinpoint and fix the UX breakdowns.

Platform-Native Fashion Ads

Checkout Optimization

Audit and streamline the payment flow to reduce friction, speed up transactions, and recover lost sales from cart abandonment.

Platform-Native Fashion Ads

Visual Merchandising Review

Aesthetic meets conversion—our review ensures your product pages, images, and layouts are strategically merchandised for browsing and buying.

Platform-Native Fashion Ads

Navigation Flow Testing

We map user journeys and stress-test navigation logic to ensure customers can find what they want quickly, reducing frustration and boosting conversions.

Platform-Native Fashion Ads

Mobile UX Snapshot 

We assess how your site performs on mobile screens—touchpoints, scrolling behavior, thumb zones—to ensure your experience is mobile-first and fashion-ready.

Platform-Native Fashion Ads

Conversion Blocker Identification 

We use analytics + behavioral tools to identify technical or design blockers that silently kill conversions—like slow loads, pop-ups, or confusing CTAs.

Why Choose Veicolo for Your Site Audit?

We help you with seamless site auditing to scale your brand. Combined with viewport analytics, we uncover above-the-fold blind spots, dead zones, rage clicks, and engagement loops.

Strategic Full-Funnel Thinking

Fashion-Focused Insight

We know how DTC fashion consumers behave—and what design and flow patterns lead to conversion.

Hyper-Specific Targeting

Quant + Qual Approach

We blend behavioral analytics with UX best practices—giving you more than a checklist. You get real direction.

Creative That Converts

Actionable, Not Just Diagnostic

Every audit includes a detailed recommendations doc, prioritized for quick wins and long-term improvements.

Before You Launch Another Campaign, Audit the Funnel.

Let’s help you turn your site into a conversion engine—one click, scroll, and product view at a time.

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Frequently asked questions

How long does a full audit take?

Most audits take 7–14 business days, depending on your site size and how many modules you choose (UX, merchandising, checkout, etc.). You’ll get a high-signal report—no fluff, just what needs to be fixed and how.

What makes your audit different from a basic UX review?

We audit using fashion-specific heuristics, data from actual shopper sessions, and modern ecommerce behavioral frameworks. This isn’t a vague “user-friendly” checklist—it’s a conversion-priority teardown with real revenue impact.

Can this audit help if we’re rebranding or redesigning our site?

Yes—and it’s the best time to do one. Our audit will help your design/dev teams avoid the classic post-redesign conversion dip by flagging what’s already working and what must change.

Is mobile treated separately from desktop in the audit?

Definitely. We assess both experiences independently, including touch interaction zones, fold prioritization, modal behavior, and checkout flow differences. Mobile UX often makes or breaks conversions in fashion ecommerce.

Innovations & Insights Unlocked for Elevated fashion Brands

We share insights that empower brands to scale with purpose, style, and smart strategy.