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Marketing investment planning for fashion and lifestyle brands.
To grow consistently, you need more than media performance—you need a financial plan that ties every dollar spent to measurable outcomes. At Veicolo, we help fashion and lifestyle brands align their growth strategy with their cash flow, unit economics, and contribution margin.
Our Financial Strategy for Growth service gives you the clarity to forecast revenue, allocate marketing spend, and invest with confidence. Whether you’re scaling aggressively, optimizing for profitability, or navigating seasonal swings, we build models that show what’s possible—and what’s sustainable.
We connect your media budget, performance goals, and business targets.
Spend recommendations across Meta, TikTok, Google, influencer, and creative—customized to your targets and margin structure.
Strategic breakdown of what you can afford to spend by channel, product, or funnel—based on your real margin and customer acquisition data.
Month-by-month projections that tie ad spend to revenue goals—based on traffic, conversion, and AOV benchmarks.
Spend plans that reflect real cash-in and cash-out timing—so you don’t outspend your liquidity.
Forecasts for different growth paths—aggressive, balanced, or conservative—so your team can make informed, low-risk decisions.
We help unify marketing and finance views—so your growth strategy is grounded in numbers everyone can trust.
We offer a forward-looking, decision-grade strategy designed for operators. We give brand teams and marketers the tools to understand CAC, AOV, and margin at a tactical level—and use them to make smarter budget and channel decisions.
We know how DTC brands scale, season, and sell. Our models reflect the real behavior of fashion consumers and the business mechanics behind them.
Unlike traditional finance support, our work integrates directly with your paid media, content planning, and channel testing.
We don’t just show you the numbers—we deliver editable models, clear assumptions, and action-ready recommendations.
Whether you're prepping for a fundraise, managing burn, or planning Q4 push, our strategy aligns spend with sustainable growth.
If you’re making big marketing decisions, you need a financial model that backs them up. We’ll help you forecast, allocate, and grow with purpose.
It’s a forward-looking plan that connects your marketing spend, customer acquisition costs, margins, and revenue goals—so you can scale with clarity and control. Unlike traditional finance, it's built to inform marketing and channel decisions.
Emerging and scaling DTC brands—typically $1M to $50M+ in revenue—who want to make smarter, financially-grounded marketing decisions, whether they’re scaling ad spend, tightening CAC, or prepping for investment.
We collaborate directly with your finance team, fractional CFO, or agency partners. Our goal is to bridge the gap between financial reporting and marketing execution—so both teams work from the same assumptions and targets.
Yes. You’ll receive editable spreadsheets and decision-ready models tailored to your product margins, ad channels, and business objectives—plus documentation and a walkthrough session.
Absolutely. Our models are clear, transparent, and structured for presentation. We often help brands build marketing-backed growth plans for investor decks or quarterly reviews.
It can be either. We offer both one-time financial planning engagements and ongoing quarterly recalibration, depending on how closely your financial strategy needs to evolve with your media and creative investment.
We share insights that empower brands to scale with purpose, style, and smart strategy.
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