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Get clear on what’s driving growth—and where to double down.
Attribution isn’t just about dashboards—it’s about decision-making. When you’re investing across Meta, TikTok, Google, influencer, organic, and email, you need clarity on what’s actually generating results. But most reporting is fragmented, over-simplified, or skewed by platform bias.
Veicolo helps fashion and lifestyle brands build a smarter marketing attribution strategy—so your team stops guessing and starts investing with confidence. We audit your current setup, define attribution logic that reflects your funnel, and help you operationalize performance visibility across every channel.
Whether you're navigating post-iOS tracking issues, debating last-click vs. blended ROAS, or preparing for a fundraise, this service gives you the attribution framework you need to make smart, aligned, and scalable growth decisions.
We connect your data to real decisions—not just reporting.
We assess your current tracking, platform reporting, and analytics setup to find gaps, conflicts, or misleading metrics.
Custom models built for your brand’s funnel—blended, time-decay, first-touch, multi-touch, or platform-specific ROAS tracking depending on your needs.
Clear breakdowns of which platforms, campaigns, and content types are driving revenue—and how attribution impacts your scaling strategy.
Frameworks for understanding performance across Meta, TikTok, Google, email, influencer, and organic—not just within-platform stats.
Support for building attribution visibility using your current tools (GA4, Shopify, Triple Whale, Northbeam, etc.) or recommending the right additions.
We help you communicate attribution logic to leadership, investors, and cross-functional teams—so everyone understands how performance is being measured.
We build attribution models that reflect your customer journey, marketing mix, and business model. Our work helps you understand which channels are contributing to revenue, how customers move through your funnel, and what should inform budget, creative, and campaign planning.
We understand how long, multi-touch journeys unfold in fashion—from social discovery to delayed purchase—and build attribution models that reflect that.
We don’t just patch data. We help you understand how attribution should shape budget, creative planning, and scaling strategy.
Whether you’re using GA4, Triple Whale, Elevar, or something else, we work within your ecosystem—or recommend better options.
Our outputs don’t stop at reporting—they inform real media, creative, and channel investment decisions your team can act on.
We’ll help you clarify what’s working, optimize what’s underperforming, and build a smarter foundation for growth.
It’s a structured approach to understanding how different channels and campaigns contribute to a sale—so you can allocate spend and scale with confidence.
Attribution looks at the full journey across channels. Reporting often shows platform-specific outcomes. We help you reconcile the two for real decision-making.
Yes. We collaborate with your tech stack, internal teams, or agency partners to ensure your attribution model reflects how you actually operate.
We provide both—depending on your internal resources. We’ll deliver the model, help you configure your tools, and support rollout and reporting.
Typically 2–4 weeks for a full audit, model design, and setup. Implementation timelines depend on the complexity of your stack.
Yes—by showing you what’s actually working, attribution clarity helps you reallocate spend, kill waste, and double down on effective channels or campaigns.
We share insights that empower brands to scale with purpose, style, and smart strategy.
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